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MOCCA is a community for sharing practical experience between Marketing Operations professionals in technology companies, via quarterly meetings, topical conference calls, and ad hoc communications.

 
 
 

 

MOCCA Quarterly Surveys

In addition to hosting quarterly member meetings, MOCCA is launching a member survey program in 2009. On a quarterly basis, a survey will be sent to MOCCA members to get their feedback on a range of topics. Survey results will be published, as well as discussed at the quarterly member meetings.

2010 Survey Topics

  • Program Input
  • Social Media (Active Now)
  • Marketing Operations Org Structures & Functional Responsibilities

2010 Quarterly Survey Findings

Survey Topic Survey Findings
MOCCA Program Input Q110 Survey Findings

2009 Quarterly Survey Topics

  • Marketing Operations Org Structures & Functional Responsibilities
  • Marketing Performance Measurement
  • Process Adoption

2009 Quarterly Survey Findings

Survey Topic Survey Findings
Marketing Operations Org Structures & Functional Responsibilities Q109 Survey Findings
Marketing Performance Measurement

Q209 Survey Summary Findings

Process Adoption Q093 Survey Findings

Participation
The quarterly surveys will be sent to each MOCCA member via email. All members are encouraged to respond, so that a greater range of data can be shared. All member responses are confidential and no proprietary organizational information will be asked. If you have any questions, please email info@moccabayarea.org.

 

 

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